GPS Business Outlook, GNSS Industry Future Assessment
GPS World magazine has opened the first State of the Industry Survey for completion by GNSS industry members; the interactive form is found at www.gpsworld.com/industrysurvey. The results of the Survey, compiled and analyzed, will appear in the September issue of the magazine, as the very first State of the Industry Report, accompanied by an economic study titled “GNSS and the Economy: Scenarios for the World and Some Implications for the Industry.”
Participation in the survey is open to all members of the GNSS community; however, it is necessarily focused on industry, not academia or government. Its core questions address business outlook, issues of business concern, revenue ranges, and GNSS products supplied, specified, or purchased.
The State of the Industry report in the September issue will draw from the survey to cover such topics as:
The global economy and how it affects business in each GNSS sector: Customers’ availability of capital to invest is top-of-mind for most industry professionals, whether designers, manufacturers, integrators, suppliers/dealers, or end users.
Industry confidence in the road ahead: is the prolonged recession over, or still ongoing? Are customers expanding aggressively or proceeding cautiously?
Investment for return: how are suppliers implementing their business outlook? What priority do they allocate to cutting expenses, maintaining current sources of revenue, increasing sales to core clients, developing new customers, R&D for new products or services, exploring mergers or acquisitions or IPOs — or something else?
Issues of concern: to what extent do industry leaders take into account pricing and competion; GNSS jamming, spoofing, other RF interference; compatibility or interoperability issues among GNSSs; funding for satellite system development or modernization; funding for application development; Manufacturer readiness for coming new GNSS constellations; and compatibility/interoperability issues with open-architecture non-GNSS positioning systems.
The State of the Industry survey is now live at www.gpsworld.com/industrysurvey. It will remain live until July 31.
The State of the Industry Report will receive wide distribution, to the full subscription base of both print and digital magazine, and bonus distribution at ION-GNSS in Nashville, Tennessee (September), InterGeo in Hanover, Germany (October), and other outlets.
Prize Drawing. Incentives for participation in the survey include entry into a drawing for an iPad3, a pair of tickets to GPS World’s Leadership Dinner in Nashville during ION-GNSS, a surprise offering, and coffee-shop gift cards. A majority of the questions must be answered to qualify for the prize drawing. As the survey is business-focused, some non-industry community members in academia or government may find that they cannot answer many of the questions. Their participation is still encouraged, even if they do not qualify for the drawing.
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