TeleCommunication Systems Selects Locaid as Location-as-a-Service Partner

May 9, 2012  - By
Image: GPS World

Locaid, a location-as-a-service company, and TeleCommunication Systems, Inc., (TCS) mobile communication technology company, have announced that TCS’ portfolio of mobile location-based products and services (LBS) will now incorporate Locaid’s location-as-a-service capabilities. This partnership provides wireless operators with access to rapidly deployable location technology for additional financial yield from their location infrastructure, the companies said.

The TCS-Locaid partnership provides a turn-key LBS solution that includes location network capabilities via TCS’ Xypoint Mobile Positioning Center (MPC) or Xypoint Gateway Mobile Location Center (GMLC) platforms and cross-carrier, multi-source, location aggregation enablement. Through this partnership, Locaid’s aggregation solution integrates with TCS’ network location platforms and enables wireless operators to rapidly enhance their monetization of a location technology investment. Further, TCS facilities enable hybrids of in-network, hosted or managed services location platforms and cloud-based location aggregation enablement, the companies said.

Locaid President and CEO Rip Gerber said, “TCS is known for providing carriers with new revenue opportunities and delivering them in a rapidly deployable, hosted and turn-key way. This agreement is testimony to the importance of Location-as-a-Service among the biggest players in mobile, and it is an historic first step between our two companies.”

“With the appropriate privacy protections, the location of an individual has proven to be a valuable asset that can enhance the value of a carrier or enterprise’s service,” said Lynne Seitz, vice president of location products, TCS. “One of our key goals is to help our carrier customers to monetize this asset by making it available on demand to third parties across a wide-variety of verticals. After an extensive study of the mobile location market and providers, we selected Locaid for their commitment to privacy and impressive portfolio of content providers, enterprises, application developers and merchants who will compensate operators for access to location.”