Telmap Selects INRIX Traffic Information for Mobile Location Companion Service

Telmap announced that Telmap will use INRIX’s real-time, historical and predictive traffic information in its Mobile Location Companion service worldwide.

According to the announcement, the partnership is expected to enhance the navigation experience and increase usage by allowing Telmap users to enjoy best in class routing through better alternative routes that take into consideration real-time traffic and will result in reduced travel time and more accurate estimated time of arrival (ETA). These improvements will be driven by INRIX’s breakthrough traffic analytics that accurately measure the speed of travel and estimate travel times for routes covering both major motorways and secondary roads, which is powered by the largest crowd-sourced traffic community in the world. INRIX’s traffic data coverage combined with the coverage of recently acquired ITIS Holdings offers Telmap users unprecedented coverage in 30 countries.

“Telmap’s goal is to provide its millions of users with an excellent and the quickest possible navigation experience. We evaluated several traffic data providers and INRIX’s excellent aggregation and technological capabilities, extensive coverage, and focus on traffic as their main product, will enable us to present the best traffic available in the world today”, said Motti Kushnir, Telmap Chief Marketing Officer.

“Telmap are a strategically important customer to INRIX,” said Stuart Marks, Senior Vice President of INRIX Europe. “Our efforts to combine the immediacy of community traffic reporting with our existing data will result in the delivery of critical information to the driver in a much more timely manner than available from other services today.”

Telmap reports that INRIX traffic information will be integrated into the Telmap Mobile Location Companion by the end of the year.