Leica Geosystems Promotes Revamped Online Store with Laser Discount

April 12, 2007  - By
Image: GPS World

To promote the relaunch of its online store, Leica Geosystems is offering a promotion for the Rugby 50 and 55 construction lasers. The redesigned B2C online store offers enhanced functionality, navigation features, and content to enable consumers to more easily and quickly find the tools and product information they need to make informed purchasing decisions. The enhanced customer-checkout functionality allows consumers to pay for products with the free payment service PayPal. Customers can also pay using Visa, Mastercard, American Express, or Discover cards. Users can purchase construction survey products directly from Leica Geosystems through the online store.

“The re-launch of Leica Geosystems’ B2C online store is all part of our commitment to continually improve our customers’ experience and to develop innovative ways to increase brand awareness of our construction survey product lines,” said Reynolds Boyd, Leica Geosystems’ product marketing manager and principal manager of the online store.

In line with this commitment is Leica Geosystems’ promotion of the latest additions to its construction laser family: the Leica Rugby 50 and Leica Rugby 55 interior and general construction rotating lasers. Customers have the opportunity to purchase these two construction lasers online at a reduced price. Until April 30, 2007, customers will receive $100 off Leica Rugby 50 packages and $125 off Leica Rugby 55 packages. These packages also include free second-day shipping.

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