German Auto Consortium Set to Buy Nokia Map Unit
July 23, 2015
The value of accurate maps is not lost on the automotive industry as it transitions from connected cars […]
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The value of accurate maps is not lost on the automotive industry as it transitions from connected cars […]
Microsoft will no longer collect its own map data, according to the website re/code. As part of the […]
Plus: Resurgence in indoor location-based marketing, ITS America annual meeting report
Autonomous vehicle technology has made industry-smart people pause and think what the consequences will be if cars and other platforms drive themselves. Will there be a huge increase in traffic when everyone decides to call their cars to grab a loaf of bread at a store? Many of these topics were discussed at the ITS America annual meeting held in Pittsburgh May 31-June 3. In other location news, there seems to be a resurgence in location-based marketing and indoor positioning conferences, leading one to believe that large retailers are finally taking notice.
A number of large companies are making bids to acquire Nokia’s HERE digital mapping company. At least one analyst believes the interest is fueled by future autonomous ambitions. In other location industry news, a new location-based analytics product hits the market.
This year’s Mobile World Congress in Barcelona was the biggest ever, with 95,000 attendees and thousands of booths, conferences and people with sore feet walking a cavernous exhibition hall. While the Geneva Auto Show ran close to the same dates, connected vehicle companies and technology were prominently featured. What was interesting, however, was the rise of indoor positioning companies and mobile advertising agencies with interest in location.
The force of mapping was punctuated this month when Uber, the juggernaut taxi service, acquired long-time mapping and […]
Ride service Uber is buying mapping and search startup deCarta, reports Mashable, which said it learned of the […]
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